The phenomenon of using social media in sales is no longer exclusively linked to the marketing professionals, who through social networks are building a brand of a business or advertise through social networks. With the advent of LinkedIn, the phenomenon of social networks has become associated with all those who are engaged in B2B sales. This social network has made a revolution and enabled everyone in B2B sales an easier and faster way to walk customers through their own sales funnel.

Bićanić Consulting recognized LinkedIn as an ideal tool for B2B sales and it is already three years successfully used with excellent results. In 2016 through LinkedIn, we have generated 50% of our new clients and we have eliminated the "cold call" from use and our sales dictionaries.

We have decided to share our knowledge and experience in using LinkedIn with all those in B2B sales who want their sales rise to a higher step and we have developed a training that deals exclusively with the use of LinkedIn in B2B sales.

Through our one-day training course "LinkedIn - B2B sales tool" you will learn the following:

Understanding the concept of "social selling" - what is this "social selling" and how to take advantage of this trend in the B2B sales through LinkedIn

Understanding LinkedIn as a B2B sales tool - why LinkedIn is the best tool LinkedIn for B2B sales through social networks

Creating quality profiles - how to create a profile that attracts potential customers

How to reach targeted customer through this social network - where your target customers are and how to reach them

Forming LinkedIn sales strategy - how to fit this social network in your everyday sales funnel

The essence of the plan and strategy of proactive acquisition - what to do and what not to do

Building your personal branding/ expert image - use of LinkedIn Pulse platform

Using LinkedIn advanced tools/"Sales Navigator" - a tool for those who mean business